Moment 89 Historic Hiring

Moment 89
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January 28, 1959

The Packers hire Vince Lombardi as their next head coach and general manager. Six days later when he’s officially introduced, Lombardi pronounces, “I want it understood that I’m in complete command.” He later adds, “I’ve never been associated with a loser and I don’t expect to be now.”

Lombardi would lead the Packers to five league championships in a seven-year span from 1961-67, a feat unmatched in NFL history and a dynasty recognized as the greatest pro football has ever seen. He remains the only coach in league history to win three straight championships under a playoff format. His .750 winning percentage (105-35-6) ranks first all-time among NFL coaches with at least 100 wins. He went 9-1 in postseason games.

The last two of those three straight titles would come in Super Bowls I and II, and shortly after Lombardi’s death from cancer in 1970, Commissioner Pete Rozelle would name the Super Bowl trophy after him. Lombardi would be inducted into the Pro Football Hall of Fame the following year.